Angebote zu "Universal" (33 Treffer)

Praxiswissen Online-Marketing
39,99 € *
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Mit diesem Buch erwerben Sie umfassendes Wissen im Online-Marketing Wie gelingt profitables Online-Marketing? Diese Frage beantwortet Erwin Lammenett, Gründer einer renommierten Internetagentur, mit seinem Buch ´´Praxiswissen Online-Marketing´´. Praxisnah und theoretisch fundiert erläutert er die gesamte Palette der Online-Marketing-Instrumente. Sie erfahren, wie Sie sie erfolgreich nutzen, welche von ihnen Sie sinnvoll miteinander kombinieren und wie Sie ein effizientes Controlling aufbauen. Angesprochen werden speziell: Führungskräfte und Mitarbeiter aus Marketing und PR Produktmanager und Unternehmensberater Dozierende und Studierende mit dem Schwerpunkt Marketing Alle Kapitel dieses Werks enthalten dynamische Servicelinks, über die Inhalte jederzeit und kurzfristig angepasst werden können. So können Sie sichergehen, dass Sie immer auf die aktuellsten Erkenntnisse im Online-Marketing zugreifen. Die Instrumente des erfolgreichen Online-Marketings Zu Beginn blickt Erwin Lammenett auf die Veränderungen zurück, die das Online-Marketing seit dem Siegeszug des Web 2.0 erlebt hat. Er erläutert, was sich hinter dem Begriff Online-Marketing genau verbirgt und wie sich diese Definition von anderen Teildisziplinen abgrenzen lässt. Der Fokus des Buchs ´´Praxiswissen Online-Marketing´´ liegt auf verschiedenen Teilgebieten dieses dynamischen Komplexes. Lesen Sie unter anderem mehr über: Affiliate-Marketing E-Mail-Marketing Influencer-Marketing Suchmaschinenmarketing (SEM) Keyword-Advertising (SEA) Suchmaschinenoptimierung (SEO) Universal Search Amazon als Suchmaschine Preissuchmaschinen und Vergleichsportale Online-Werbung Facebook-Werbung Social-Media-Marketing Mobiles Internet und Mobile-Marketing Erfolgsdeterminanten Die neue Auflage berücksichtigt aktuelle Entwicklungen Viele Praxisbeispiele und -tipps entwirren das Beziehungsgeflecht der einzelnen Disziplinen. Alle Kapitel der vorliegenden 7. Auflage wurden komplett überarbeitet und das Werkumfassend erweitert, etwa durch: ein Kapitel zum Thema Influencer-Marketing eine Anleitung zum Suchen und Finden passender Video-Creatives einen Überblick über aktuelle Entwicklungen im Content-Marketing Mit diesem Buch erhalten Sie ein hoch aktuelles Werk mit Praxisbezug zum Online-Marketing. Erfahren Sie, wie der Einstieg in die Branche gelingt und welche Herausforderungen in Zukunft im Online-Marketing zu erwarten sind.

Anbieter: buecher.de
Stand: 31.07.2019
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Nonlinear Marketing:A Universal Philosophy of M...
48,90 € *
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Nonlinear Marketing:A Universal Philosophy of Marketing Thinking-Doing: Wael Kortam

Anbieter: Hugendubel.de
Stand: 07.08.2019
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Building A Story Brand
14,99 € *
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New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.

Anbieter: buecher.de
Stand: 01.08.2019
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Ultimate Guide to Google AdWords
18,99 € *
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Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord´s Express, Google´s Product Listing Ads, and the introduction to Google´s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google AdWords account Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by AdWords experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.

Anbieter: buecher.de
Stand: 31.07.2019
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The Best Service is No Service
23,99 € *
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Praise for The Best Service Is No Service ´´A very sharp and practical treatise on why so many call centers and service operations are playing with the wrong deck of cards altogether. We strongly recommend it to anyone involved in customer service issues.´´ -Don Peppers and Martha Rogers, Ph.D., authors, Rules to Break and Laws to Follow ´´The Best Service Is No Service presents great new ideas about how to make service work for the company and the customer. Customers are clamoring for self-service that answers all of their questions, and this important book shows companies how to achieve this level of customer satisfaction.´´ -Sheryl Sandberg, vice president of online sales and operations, Google ´´I recommend The Best Service Is No Service to companies and their outsourcing partners alike-when customers don´t need to contact companies for help or information because everything is clear and works right, then everyone benefits. The ´best service´ principles also work across all countries and cultures, a new universal goal!´´ -Sanjeev Aggarwal, managing director, Helion Ventures Pvt Ltd Gurgaon, India, and founder and former CEO of IBM Daksh ´´Building ´the best service is no service´ also applies outside of corporations-universities and business schools can learn a lot from this book and its principles. I recommend this book to academic leaders for their schools and for their students to obtain firsthand lessons that really work!´´ -James Jiambalvo, dean, Michael G. Foster School of Business; and Kirby L. Cramer Chair of Business Administration ´´This book is compulsory reading for executives, customer service managers, and decision makers whose actions define a company´s customer experience. The Best Service Is No Service points out areas where management mistakes or confusion can lead to unnecessary contacts and disoriented customers. The concept of ´no service´ is elegant in its simplicity. You will find clear solutions and tips on how to achieve ´no service´ but also how to provide ´awesome customer experiences´ while pursuing ´no service.´´´ -Bert Quintana, former vice president, Dell International Services

Anbieter: buecher.de
Stand: 06.08.2019
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Sense and Respond
25,99 € *
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The End of Assembly Line Management We´re in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people´s behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies interact with their customers, employees, and other stakeholders. This is no mere tech issue. The transformation requires a complete rethinking of the way we organize and manage work. And, as software becomes ever more integrated into every product and service, making this big shift is quickly becoming the key operational challenge for businesses of all kinds. We need a management model that doesn´t merely account for, but actually embraces, continuous change. Yet the truth is, most organizations continue to rely on outmoded, industrial-era operational models. They structure their teams, manage their people, and evolve their organizational cultures the way they always have. Now, organizations are emerging, and thriving, based on their capacity to sense and respond instantly to customer and employee behaviors. In Sense and Respond , Jeff Gothelf and Josh Seiden, leading tech experts and founders of the global Lean UX movement, vividly show how these companies operate, highlighting the new mindset and skills needed to lead and manage themand to continuously innovate within them. In illuminating and instructive business examples, you´ll see organizations with distinctively new operating principles: shifting from managing outputs to what the authors call outcome-focused management´´; forming self-guided teams that can read and react to a fast-changing environment; creating a learning-all-the-time culture that can understand and respond to new customer behaviors and the data they generate; and finally, developing in everyone at the company the new universal skills of customer listening, assessment, and response. This engaging and practical book provides the crucial new operational and management model to help you and your organization win in a world of continuous change.

Anbieter: buecher.de
Stand: 31.07.2019
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Making Money with Affiliate Marketing: How to B...
9,95 € *
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Affiliate marketing is one of the most profitable and least expensive types of marketing businesses in which one can work. It also provides a framework from which one can begin to understand the other aspects of marketing which are universal to any business. Understanding how to make an affiliate marketing business successful involves understanding how to select a market, how to advertise, how to enhance one´s search engine visibility and how to increase one´s conversion rates. Each of these lessons will apply to any affiliate marketing business as much as they will apply to a business which sells its own products. Get all the info you need here. 1. Language: English. Narrator: Alex Rehder. Audio sample: http://samples.audible.de/bk/acx0/028040/bk_acx0_028040_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.06.2019
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Attention! This Book Will Make You Money: How t...
9,95 € *
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What’s the one common factor among entrepreneurs who create and grow successful online businesses today? Attention. They know what kind they need. They know how to get it. They know how to maintain it. And they know how to make it pay over the long term. Want your business to get the high quality customer engagement it needs to thrive? Attention! This Book Will Make You Money is the only guide you need. Whether you’re starting a business, expanding or revamping an existing one, or just hunting for the latest marketing techniques, Attention! This Book Will Make You Money provides you with a complete online toolbox for bringing in the customer traffic you want - the kind that boosts your brand while driving revenue and profits. In easy, bite-size sections, Attention! This Book Will Make You Money gives you winning techniques and strategies including: Creating a compelling hook Maintaining a good brand name online Going from idea to success in 8 hours26 ways to generate killer ideas 3 truths for coming up with great ideas • Making money from online videos Making money with social media Getting and keeping subscribers The universal truths of selling on the Web Filled with case studies, references, and proven examples of what works online, Attention! This Book Will Make You Money is your one-stop road map for success in today’s social Web marketplace. 1. Language: English. Narrator: Walter Dixon. Audio sample: http://samples.audible.de/bk/gdan/000453/bk_gdan_000453_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 26.06.2019
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Side by Side Universal Filz-Beutel Grau
19,90 € *
zzgl. 3,95 € Versand

Dieser robuste Beutel aus hochwertigem Filz, bietet sich zur Lagerung von kleinen Dingen im Alltag, wie Schuhputzutensilien, Wäscheklammern, Reisegepäck und vielem mehr an. Einmal im Einsatz, werden Sie diesen schlichten Helfer mit praktischer Tragelasche nicht mehr missen wollen. Leerer Beutel aus Woll-Filz. (Reine Wolle) Maße: 23 x 19 x 7 cm. Design: fpm factor product München & Sabine Meier. Hergestellt von Menschen mit Behinderung. Was steht hinter „Side by Side”? Vor allem schöne Gebrauchsgegenstände für den Alltag, perfekt verarbeitet und gefertigt in professionellen Fertigungsstätten. Side by Side Produkte sind konsequent anspruchsvoll gestaltet, dabei schlicht, funktional und sinnvoll. Und das Besondere daran: Side by Side ist Design mit sozialem Charakter. Das Design stammt von 18 verschiedenen Designern und die Produktion erfolgt in 10 verschiedenen Werkstätten für behinderte Menschen. Ziel dieser Werkstätten ist, Menschen mit Behinderung in unsere Gesellschaft zu integrieren sowie ihnen Betreuung, Ausbildung und sichere Arbeitsplätze zu bieten. DieUmsetzung des Projekts, das Marketing und den Vertrieb übernehmen die Wendelstein Werkstätten dabei selbst. Die positive Resonanz zeigt den Menschen, daß sie mit Side by Side auf dem richtigen Weg sind. So arbeitet man dort fleissig weiter an neuen Produkten und freut sich sehr, wenn diese gefallen.

Anbieter: Living Quality
Stand: 26.11.2017
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